"Shiny Colors" Costume Exhibition "283PRODUCTION COSTUME GALLERY" | LUCUA Osaka

The costume exhibition "283PRODUCTION COSTUME GALLERY" for "THE IDOLM@STER SHINY COLORS (hereinafter referred to as Shiny Colors)" was held at LUCUA Osaka, co-hosted by three companies: SRL Inc., Bandai Namco Entertainment Inc., and Osare Company, Inc.
BEEATS CO.,LTD. provided total support for this exhibition, from planning and composition to space production, panel design and production, and construction.

Designed the entire exhibition story based on the game's world and fan psychology.
Received high praise from the initial proposal stage as a "fan-oriented plan," and the structure proposed as the core of the entire exhibition was adopted as is.
At the venue, we designed a production plan tailored to each corner and produced panels following the world view based on the provided manuscript content.
We realized a space where visitors can deeply experience the charm of the work.

Event Overview

Event Name	283PRODUCTION COSTUME GALLERY (Tsubasa Production Costume Gallery)
Event Date	March 22 (Sat) - March 31 (Mon), 2025
Venue	LUCUA Osaka 9F LUCUA Hall, LUCUA 1100 5F E SALON
Implementation Details	Exhibition of past costumes and limited-edition merchandise sales for "Shiny Colors"

Click here for event details: https://idolmaster-official.jp/live_event/283_costumegallery/

Measures implemented this time

• Designed the entire exhibition story based on understanding of the work and the fans
• Space production with a unified worldview, from staging of each corner to panel design
• Supported a series of processes including venue construction in a one-stop manner, contributing to smooth exhibition operation

About "THE IDOLM@STER SHINY COLORS"

"THE IDOLM@STER SHINY COLORS (Shiny Colors)" is popular content in "The Idolmaster" series provided by Bandai Namco Nexus Inc. It features the enza-compatible idol training simulation game (commonly known as "Shiny Colors") and the rhythm game "THE IDOLM@STER SHINY COLORS Song for Prism" (commonly known as "Shiny Son"). Since the service launched in 2018, it has gained popularity for its charming characters and profound story, and a long-awaited television anime adaptation was decided for 2024. Beyond games, it features a wide range of media-mix developments, including music CDs, live events, and manga.

"THE IDOLM@STER SHINY COLORS (Shiny Colors)" Official Website

Consult BEEATS for campaign and promotion planning

BEEATS provides broad support for the planning and operation of campaigns that link social media and digital measures, in addition to real experience events and storefront promotions. We design optimal communication according to customer issues, from expanding awareness of new products to attracting customers to storefronts and promoting purchases. We connect web campaigns seamlessly with events and storefront promotional tools (POP/fixtures), which are BEEATS' strengths, and propose comprehensive promotions that move the hearts of your targets.

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