Case StudyIndustry Case Studies

client

Francfranc Corporation

category

Home appliances Others Promotion Pop-up Stores & Events

Francfranc "HANDY FAN STAND" event

Francfranc, a company that handles a wide range of interior and miscellaneous goods sales and coordination.
We would like to introduce that BEEATS was in charge of the "HANDY FAN STAND" event held in the Marunouchi/Yurakucho area.

View interview article

Event Overview

Event NameHANDY FAN STAND
Event DateJuly 1, 2024 (Mon) - July 7, 2024 (Sun)
VenueMarunouchi Happ. Stand & Gallery
Marunouchi Happ. STORE
Tokyo Kotsu Kaikan
Target ProductFrais Smart Handy Fan

Event details here: https://www.francfranc.co.jp/press/2024/ff_pressrelease_20240621

Measures implemented this time

  • Produce booth space design
    *Utilizing visual creative provided by Francfranc
  • Space proposal
    (Proposed sales event + return spot for rented fans at Tokyo Kotsu Kaikan in Yurakucho as coordination with rental measures held in Marunouchi)
  • Sampling arrangement of life-size leaflets
  • LP production

Next-generation handy fan rental for free!
Experience the coolness of "Frais Smart Handy Fan"

Francfranc's "HANDY FAN STAND" is an experiential event where you can borrow a handy fan for free and enjoy walking around the Marunouchi/Yurakucho area while carrying coolness.

"Frais Smart Handy Fan" with a minimal, stylish shape and calm colors that are easy to use
Handy fan rental location Marunouchi Happ. Stand & Gallery
You can also buy handy fans at Marunouchi Happ. STORE
Tokyo Kotsu Kaikan Sampling Space
Event booth proposal image
Life-size leaflet proposal image
Event LP Proposal Image

Click here for Francfranc interview article

What is Frais Smart Handy Fan

"Frais Smart Handy Fan" is a next-generation handy fan with even smarter appearance and functions sold by Francfranc. It is USB rechargeable and a cordless type that allows you to carry coolness, so it is active in various scenes! Also, because it can be folded compactly, it can be carried in a small bag without being in the way.

Francfranc Smart Handy Fan Special Page: https://francfranc.com/blogs/feature/smart-handyfan

Consult BEEATS for campaign and promotion planning

BEEATS provides broad support for the planning and operation of campaigns that link social media and digital measures, in addition to real experience events and storefront promotions. We design optimal communication according to customer issues, from expanding awareness of new products to attracting customers to storefronts and promoting purchases. We connect web campaigns seamlessly with events and storefront promotional tools (POP/fixtures), which are BEEATS' strengths, and propose comprehensive promotions that move the hearts of your targets.

Click here for details on our campaign and promotion planning and operation services

If you are considering effective promotion campaigns linked to events or in-store merchandising, or campaigns utilizing SNS, please feel free to contact us.

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