Case StudyIndustry Case Studies

client

Mediquitous Co. Ltd.

category

Fashion & Beauty POPUP Stores & Events

"Fennec" Pop-up Store | Daimaru Umeda Store

A pop-up store for the Korean brand "Fennec" has opened

"Fennec," a Korean brand popular for its simple and high-quality genuine leather mini wallets.
A pop-up store opened at the Daimaru Umeda store, and BEEATS CO.,LTD. was in charge of construction.

LocationDaimaru Umeda 1F EVENT SPACE
ProjectTHE HYUNDAI GLOBAL with nugu in OSAKA
PeriodJune 4 (Wed) – June 10 (Tue), 2025
Space36.4㎡ (11.0 tsubo)
Fennecの店内を斜めから捉えた様子。ハートのロゴとモノクロのビジュアルパネルを背景に、複数の白い棚やテーブルが配置され、バッグや小物がディスプレイされた空間。
店舗のレジカウンターと「THE HYUNDAI」のロゴが入った白いパーテーションを背景に、色とりどりの財布が並ぶ展示テーブルやバッグの陳列棚が配置されたスペースの様子。
シルバーの展示テーブルに整然と並べられた、Fennecのカラフルな財布や小物のクローズアップ。手前には三角形のメタルプレートが特徴的な封筒型の財布が、奥には長方形のアイテムが色ごとに配置されたディスプレイの様子。
シルバーの展示テーブルの手前に並ぶ、三角形のメタルプレートがあしらわれたパステルカラーとモノトーンのショルダーバッグ。奥にはカラフルな財布が配置されたディスプレイの様子。
展示テーブルの手前に並べられた、「THE HYUNDAI」のタグが付いた白いハンドバッグや光沢のあるカーキ色のバッグ。奥の陳列棚やモノクロの人物パネルを背景にした、店内ディスプレイの様子。
2段の陳列棚に並ぶ、カジュアルな素材感のバッグ群。上段には白・ピンク・グレーのリュックサックが置かれ、下段にはメタリックシルバーや黒などの巾着型バッグが配置されたディスプレイの様子。
店舗外観のガラス面にあしらわれた、白い「fennec」のロゴグラフィック。リュックを頭上に掲げる女性の大きなビジュアルが背景に透けて見える、印象的なウィンドウディスプレイの様子。
「DAIMARU」のエントランス横のガラス壁面に展開されたウィンドウディスプレイ。女性モデルのビジュアルと共に、3ヶ国語で「こんにちは、フェネックです。」というメッセージが大きくあしらわれた店舗外観の様子。

About "Fennec"

"Fennec" is a lifestyle brand born in Seoul, South Korea, in 2011.
Characterized by its simple and stylish design and wide variety of colors, it is particularly popular for its mini wallets and card cases made of genuine leather. They are palm-sized, highly functional, and supported by a wide range of people due to their reasonable price range. The company also promotes sustainable product manufacturing by selecting environmentally friendly materials.

Fennec: https://jp.fennec.co.kr/

THE HYUNDAI GLOBAL with nugu in OSAKA Project Overview

This project is a collaboration between South Korea’s “Hyundai Department Store,” fashion e-commerce platform “nugu,” and PARCO Co., Ltd. to introduce trendy Korean fashion, small items, and goods brands to Japanese customers.
“THE HYUNDAI × PARCO Limited Store with NUGU,” held at Shibuya PARCO in May and October 2024, received a great response, and based on its success, it was decided to hold the third event in the Kansai region.
This time, large-scale pop-ups of Korean brands will be held for about three months across three facilities: Shinsaibashi PARCO, Daimaru Umeda, and Daimaru Shinsaibashi.

Click here for details: THE HYUNDAI GLOBAL with nugu in OSAKA Press Release

「THE HYUNDAI GLOBAL with nugu in OSAKA」のキービジュアル。様々なファッションスタイルを着こなすモデルたちの写真を縦に並べたコラージュを背景に、イベント名が中央に配置されたグラフィック画像。

For inquiries regarding pop-up stores and pop-up events, please contact BEEATS

BEEATS provides end-to-end support for promotional events such as various pop-up stores and pop-up events, including apparel, cosmetics, and food, from planning and spatial design that embody the brand's worldview to construction and on-site venue operation (arranging event staff, etc.).

▶ Click here for details on planning, spatial design, engineering, construction, and operation services for pop-up stores and promotional events

If your company is considering opening a pop-up store or launching an event, please feel free to consult with us.

We can support pop-up store openings not only in Japan but also in the Korean market seamlessly.

▶ Click here for details on our support services for Korean pop-up stores