Case StudyIndustry Case Studies

client

Mediquitous Co. Ltd.

category

Fashion & Beauty POPUP Stores & Events

"RAIVE" Pop-up Store | Shinsaibashi PARCO

South Korea-born brand "RAIVE" opens its first pop-up store in Japan

"RAIVE" is a South Korea-born fashion brand that offers a free, sophisticated modern romantic style inspired by diverse cultures such as music, film, and art.
The first pop-up store in Japan opened at Shinsaibashi PARCO, and BEEATS was in charge of construction.

LocationShinsaibashi PARCO 1F POPUP SPACE "THE WINDOW"
ProjectTHE HYUNDAI GLOBAL with nugu in OSAKA
PeriodApril 11 (Fri) - April 17 (Thu), 2025
Space31.65㎡ (9 tsubo)

About "RAIVE"

"RAIVE" is a fashion label born from inspiration drawn from "RAVE," a music and party culture that respects individual tastes and advocates for love and peace. Drawing from diverse cultures such as music, film, and art, it offers a free, sophisticated modern romantic style. For the 25SS season, it has developed a cool and vintage collection inspired by free energy and delicate senses, gathering much support.

RAIVE: https://raivestudio.jp/

THE HYUNDAI GLOBAL with nugu in OSAKA Project Overview

This project is a collaboration between South Korea’s “Hyundai Department Store,” fashion e-commerce platform “nugu,” and PARCO Co., Ltd. to introduce trendy Korean fashion, small items, and goods brands to Japanese customers.
“THE HYUNDAI × PARCO Limited Store with NUGU,” held at Shibuya PARCO in May and October 2024, received a great response, and based on its success, it was decided to hold the third event in the Kansai region.
This time, large-scale pop-ups of Korean brands will be held for about three months across three facilities: Shinsaibashi PARCO, Daimaru Umeda, and Daimaru Shinsaibashi.

Click here for details: THE HYUNDAI GLOBAL with nugu in OSAKA Press Release

「THE HYUNDAI GLOBAL with nugu in OSAKA」のキービジュアル。様々なファッションスタイルを着こなすモデルたちの写真を縦に並べたコラージュを背景に、イベント名が中央に配置されたグラフィック画像。

For inquiries regarding pop-up stores and pop-up events, please contact BEEATS

BEEATS provides end-to-end support for promotional events such as various pop-up stores and pop-up events, including apparel, cosmetics, and food, from planning and spatial design that embody the brand's worldview to construction and on-site venue operation (arranging event staff, etc.).

▶ Click here for details on planning, spatial design, engineering, construction, and operation services for pop-up stores and promotional events

If your company is considering opening a pop-up store or launching an event, please feel free to consult with us.

We can support pop-up store openings not only in Japan but also in the Korean market seamlessly.

▶ Click here for details on our support services for Korean pop-up stores