Case StudyIndustry Case Studies

client

Mediquitous Co. Ltd.

category

Fashion & Beauty POPUP Stores & Events

"SATUR" Pop-up Store | Shibuya PARCO

Korean brand "SATUR" opens its first independent pop-up store in Japan

"SATUR" is a brand from Korea popular among both men and women for its contemporary resort looks.
Its first independent pop-up store in Japan has opened at Shibuya PARCO, and BEEATS was responsible for the construction.

LocationShibuya PARCO 3F POP UP SPACE
ProjectTHE HYUNDAI x PARCO Limited Store with NUGU
PeriodNovember 22 (Fri) - November 27 (Wed), 2024
Space56.33㎡ (17.04 tsubo)

About "SATUR"

"SATUR" is a fashion brand from Korea that launched in 2020. Based on the theme "HAPPY SATUR-DAY TO YOU, gifting you a Saturday," it proposes fashion items based on the relaxed, laid-back sensibility of a Saturday.

SATUR: https://satur.co.kr

THE HYUNDAI x PARCO Limited Store with NUGU Project Overview

Korea's "Hyundai Department Store," the fashion platform "nugu," and PARCO join forces to select fresh and trendy brands loved by young Koreans and introduce them to Japanese customers.
Due to the great popularity of the first phase held in the spring/summer of 2024, the second and third phases will be held in the autumn/winter.

Details here: https://www.nugu.jp/product?displaygroup=10301

For inquiries regarding pop-up stores and pop-up events, please contact BEEATS

BEEATS provides end-to-end support for promotional events such as various pop-up stores and pop-up events, including apparel, cosmetics, and food, from planning and spatial design that embody the brand's worldview to construction and on-site venue operation (arranging event staff, etc.).

▶ Click here for details on planning, spatial design, engineering, construction, and operation services for pop-up stores and promotional events

If your company is considering opening a pop-up store or launching an event, please feel free to consult with us.

We can support pop-up store openings not only in Japan but also in the Korean market seamlessly.

▶ Click here for details on our support services for Korean pop-up stores