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Case StudyIndustry Case Studies
client

Mediquitous Co. Ltd.
category

The "THE HYUNDAI x PARCO Limited Store with NUGU" project, which gathers trendy Korean fashion, accessory, and merchandise brands, opened on Friday, May 10, 2024. BEEATS was in charge of the construction for the pop-up store of the seventh fashion brand to open, "The Barnnet."
| Location | Shibuya PARCO 3F POP UP SPACE |
| Project | THE HYUNDAI x PARCO Limited Store with NUGU |
| Period | June 21 (Fri) – June 27 (Thu), 2024 |
| Space | 56.33㎡ (17.04 tsubo) |




"The Barnnet" is a fashion brand born in Seoul, South Korea in the autumn of 2021. It offers classic and elegant items, and has gained support from young people in Japan as well as in Seoul. This POPUP, the second in Japan, featured the "SS 2024 COLLECTION." Many fans visited.
The Barnnet: the-barnnet.com/
South Korea's Hyundai Department Store, the fashion platform "nugu," and PARCO have joined forces to select 10 fresh and trendy brands loved by young Koreans to introduce to our Japanese customers.
Details here: https://prtimes.jp/main/html/rd/p/000000033.000064828.html
BEEATS provides end-to-end support for promotional events such as various pop-up stores and pop-up events, including apparel, cosmetics, and food, from planning and spatial design that embody the brand's worldview to construction and on-site venue operation (arranging event staff, etc.).
If your company is considering opening a pop-up store or launching an event, please feel free to consult with us.
We can support pop-up store openings not only in Japan but also in the Korean market seamlessly.
▶ Click here for details on our support services for Korean pop-up stores
If you have any inquiries about planning requests or would like to
know more details about BEEATS, please feel free to contact us.