Case StudyIndustry Case Studies

client

AKOMEYA TOKYO Co., Ltd.

category

Food Distribution Others OMO Solution Clomoni

Verifying "UGC Clomoni" at AKOMEYA TOKYO, achieving up to an 8% sales increase compared to all stores

AKOMEYA TOKYO CO.,LTD., which develops food, lifestyle goods, and fashion accessory sales and food service businesses under the philosophy of "expanding the possibilities of Japanese food."
As a result of conducting a PoC (Proof of Concept) for the cloud-based signage "UGC Clomoni" utilizing UGC (User Generated Content) at their stores, sales volume for target products in some stores increased by up to 106% compared to before introduction. Compared to total sales volume of all stores for that section, they recorded an 8% sales increase.

Project Overview

ObjectiveVerification of purchasing promotion effects through in-store experience utilizing UGC (User Generated Content)
Event PeriodFebruary 10, 2025 (Mon) – May 18, 2025 (Sun)
Participating stores・AKOMEYA TOKYO Atre Kameido
・AKOMEYA TOKYO JIYUGAOKA de aone
Target ProductAKOMEYA TOKYO Original Products
・Takikomi Gohan no Moto (Sea Bream Rice)
・Arita-yaki Black Glaze Rice Donabe (Earthen Pot)
ContentPlaylisting UGC content such as social media posts and reviews along with promotional videos for broadcast on signage
MonitorsInstalled 32-43 inch monitors at each store and implemented flexible content operation

Broadcast Content

In the verification, we used "UGC Clomoni" to broadcast the following content:

  • Review videos from actual purchasers
  • Promotional video introducing products

These contents are installed and broadcast on 32-43 inch monitors near the products.
By encountering the "real voices" of people who actually purchased the products, we realized a sales floor that promotes customer purchasing behavior.

AKOMEYA TOKYO Atre Kameido "Takikomi Gohan no Moto (Sea Bream Rice)" Sales Floor
AKOMEYA TOKYO JIYUGAOKA de aone "Arita-yaki Black Glaze Rice Donabe" Sales Floor
Examples of UGC content being broadcast

Increased up to 106% compared to before introduction, recorded up to 8% sales growth compared to all stores

The use of "UGC Clomoni" served as an opportunity to increase trust and interest in products, and increased sales compared to before its introduction.

At AKOMEYA TOKYO JIYUGAOKA de aone in particular, sales volume for cooking tools increased to 106%. Furthermore, it recorded an 8% increase in sales compared to all other stores. This result suggests that signage utilizing UGC can be an effective means to heighten customer interest in products and promote purchases.

For inquiries regarding UGC signage (UGC Clomoni), contact BEEATS

"UGC Clomoni" is a new signage system that updates the purchasing experience at the sales floor by delivering product reviews (UGC) from social media and e-commerce sites to in-store signage. By reflecting real customer voices on the sales floor, it visualizes "trust" in the brand and strongly boosts the desire to purchase.

Currently, we are advancing development toward the start of full-scale provision in fiscal year 2026, and we are also accepting consultations for PoC (Proof of Concept) to verify effects in physical stores in advance.

▶ Click here for details on the UGC signage "UGC Clomoni"

Please feel free to contact us regarding creating new sales floors utilizing UGC or for consultations on PoC for the 2026 launch.