BEEATS forms a business alliance with the cutting-edge store and spatial design group ARKITAG of South Korea

ARKITAG President Ahn Doo-hyun (right) and BEEATS President Matahiro Kashiwagi (left)

"nugu" domestic physical store No. 1 spatial design and construction joint promotion

In September 2023, BEEATS CO.,LTD. (President and Representative Director: Matahiro Kashiwagi; Chuo-ku, Osaka; hereinafter "BEEATS") and ARKITAG CO., LTD (Representative: Ahn Doo-hyun; Seongnam, South Korea; hereinafter "ARKITAG") announced that they had concluded a business alliance agreement for store spatial design, design, and construction.

ARKITAG is a cutting-edge design group with a studio in South Korea. They handle many store designs targeting the Z generation in South Korea and have received high evaluations.

BEEATS has a 47-year history as a marketing agency, and in recent years has expanded its field of problem-solving, such as accumulating numerous achievements in store construction.

In June 2023, Matahiro Kashiwagi assumed the position of President and declared the evolution of BEEATS into a company strong in generation marketing. Aiming for better support for customers targeting the Z generation, we decided to form a business alliance with ARKITAG, which has cutting-edge spatial design power and creative power.

As the first step of our business alliance, we promoted the open of the first domestic physical store of the fashion and lifestyle EC platform "nugu", which has tremendous support from the Z generation in Japan, from the store design stage to construction and production under the cooperation of both companies.

With this business alliance, by fusing the store construction skills that leverage BEEATS's marketing power with ARKITAG's creative power, we believe we can provide excellent customer experiences and unparalleled value not only to domestic companies but also to Korean companies such as fashion, beauty, food and beverage, etc., aiming to enter Japan, including Medicotos, with which we previously concluded a strategic business alliance.

"nugu" Japan Store No. 1 Lumine Est Shinjuku Store Click here for details

Comment from Ahn Doo-hyun, Representative of ARKITAG

I love Japan. I am truly happy that I was able to be in charge of Japanese store design this time. I am also grateful to "nugu" for creating the opportunity for collaboration with BEEATS. I hope to continue to create various Japanese store spaces with BEEATS using this relationship as a trigger.

About ARKITAG

Representative: Ahn Doo-hyun
Address: 592-4, Baekhyeon-dong, Bundang-gu, Seongnam-si, Gyeonggi-do, Korea
Established: November 2014
Business Description: Store design
URL: http://arkitagstudio.com/　

Comment from Matahiro Kashiwagi, Representative Director and President of BEEATS

I am very pleased that we were able to conclude a business alliance with ARKITAG, a cutting-edge design team in South Korea. By collaborating the creativity of South Korea, which is supported by Japan's Z generation and women, with Japanese companies, I believe that we can realize offline experiences that will delight more consumers.

About BEEATS

BEEATS is a marketing company that optimizes space design and store digital solutions.
By combining data and technology with creativity, we will greatly evolve the brand experience that can be experienced at the strongest customer touchpoint called retail, and create a comfortable "empathy" that generates real excitement, joy, and trust for consumers.

Trade Name: BEEATS CO.,LTD.
Address: Kitahama Chuo Building, 2-2-22 Kitahama, Chuo-ku, Osaka-shi, Osaka
Capital: 10,000,000 yen
Established: April 1977 (Showa 52)
URL: https://www.beeats.co.jp/

Business Description:

・Market introduction of new products, in-store promotion planning, and fixture development
・Store construction
・Formulation and development of overseas marketing strategies
・Digital content and video production
・Development and operation of events, exhibitions, and press releases
・Campaign planning and operation
・WEB marketing production
・Development of DX equipment and services
・Production and operation of human resources and information management systems

Contact Us
info@beeats.co.jp
Responsible: Nishimura, Sakoda

Press release PDF is here