Visualizing cleaning power and energy efficiency, Dishwasher Sales Promotion POP

The goal is to provide awareness and conviction for new users regarding higher cleaning power than hand washing, and energy efficiency that reduces utility costs.
We pseudo-visualized the difference in cleaning power compared to hand washing.
We applied spray to actual items such as glasses and lunch boxes, and reproduced accumulated dirt that is left behind and cannot be removed by hand washing, as well as dirt left in corners.
We used a black light to make the dirt stand out, dispelling the anxiety held by non-owners that it might not be washed clean.

Award History

• Award Name: POPAI Awards Paris 2017
• Award Result: Silver Award
• Award Year: 2017

Consult BEEATS for sales promotion tools (POP/fixtures)

BEEATS has a wealth of experience in producing sales promotion tools for various industries, including home appliances, food, and telecommunications, and has won awards such as the JPM Award. We provide one-stop service from effective design and planning of POP/fixtures that catch customers' eyes and increase buying motivation, to high-quality production and reliable delivery to stores nationwide. Depending on your needs, we flexibly support on-site installation work. With know-how cultivated over about 50 years and our planning and design capabilities, we propose promotion tools that accurately bring out the charm of products and boost purchasing behavior at the store.

▶ Click here for details on our planning, design, production, and delivery service for sales promotion tools (POP/fixtures)

For companies facing challenges in strengthening in-store promotions or in the production and operation of effective POP/fixtures, please feel free to contact us.