Case StudyIndustry Case Studies

client

IA AUTO-BACKS Co., Ltd.

category

Distribution Others OMO Solution Clomoni

Autobacs introduces Clomoni for signage in 12 stores to streamline store promotions

IA AUTO-BACKS Co., Ltd. develops and operates franchise stores of the car supply store "Autobacs". They introduced the cloud-based digital signage "Clomoni" to the 12 stores they operate. They are planning a shift to digital from promotions using conventional paper posters, and are supporting business efficiency and cost reduction through centralized management and distribution from stores and headquarters.

Introduction Overview

Introduction Start DateFrom March 2026
Installation Locations12 stores
Number of Units Installed12 units
Usage MethodService promotion at operating stores
(1) Use the scheduling function to set delivery for promotion of in-house services and inventory vehicles
(2) Also announce limited-time events on signage

Moving away from paper posters to reduce costs and effort

ーBackground and Issues of Introductionー

Conventionally, paper posters were used for service and product promotion at stores, but the continuous printing costs and the man-hours required for store staff to replace them were issues. To solve these issues, they considered introducing a digital signage system that allows them to easily manage and set distribution content on the cloud from the store or headquarters while keeping costs down.

Intuitive operability and support system before and after introduction

-Points of "Clomoni"-

  • Easy-to-understand distribution management screen that anyone can operate intuitively
  • Planned content distribution utilizing scheduling functions
  • Support system that addresses questions during trials and operation before implementation

Through a pre-introduction trial, they actually experienced the "intuitively easy-to-operate management screen," which is a feature of Clomoni. In addition, our support center responded quickly to questions that arose during the trial, allowing them to concretely imagine the operation after introduction. The fact that they evaluated the support system that allows for safe use after introduction in addition to the operability was the deciding factor for the introduction of Clomoni.

Operating in 12 stores. Achieved timely promotion with scheduled distribution

-Results-

Full-scale operation started in March 2026 with 12 facilities and a total of 12 units. Currently, in addition to using the scheduling function to set up planned distribution for the promotion of services and owned inventory vehicles, announcements for limited-time events are also carried out in a timely manner through the signage. While reducing the printing costs and the burden of replacement work required for paper posters, it leads to faster and more flexible operation of storefront promotions.

About IA AUTO-BACKS Co., Ltd.

IA AUTO-BACKS develops Autobacs stores, mainly in Miyagi Prefecture. They offer a wide range of car life services, including car supplies such as tires, wheels, car navigation systems, oil, batteries, and accessories, as well as vehicle inspections, maintenance, car purchases, painting, and sheet metal work. They plan to continue to expand their number of stores within the same prefecture and relocate existing stores.

IA AUTO-BACKS Co., Ltd.: https://www.iaab.co.jp/

Consult BEEATS for cloud-based digital signage

"Clomoni" is a cloud-based digital signage that combines intuitive operability with multi-functionality. Because it allows for batch distribution and management to stores nationwide, it significantly improves the operational efficiency of in-store promotions. Because BEEATS has strengths in spatial design and fixture production, we can also provide total proposals including the development of original fixtures tailored to the installation location. Leveraging our knowledge of in-store marketing, we support the creation of mechanisms for effective information dissemination.

▶ Click here for details on the cloud-based digital signage "Clomoni"

If your company has issues with the digitalization of in-store promotions or the efficiency of signage operation and management, please feel free to contact us.