"Chuka Meisai" Promotion

Promotion connecting SNS and stores

Nipponham, which handles processed goods such as ham, sausages, and prepared foods, as well as meat, marine products, and dairy products.
BEEATS CO.,LTD. was in charge of the promotional campaign for the "Chuka Meisai" series.

Measure overview

• Product sampling ~ Instagram posting

Sampling of "Chuka Meisai" to gourmet-loving general users
Collecting UGC (menu photos and comments) via Instagram posts

• Utilizing UGC for in-store sales promotion

Deploying UGC on supermarket POPs to aim for customer empathy

• Spread in-store campaigns via SNS

Conduct campaigns at stores where you can win by buying Chuka Meisai
At the same time, conduct a follow & retweet campaign on X to increase attention

Nipponham Interview

Consult BEEATS for campaign and promotion planning

BEEATS provides broad support for the planning and operation of campaigns that link social media and digital measures, in addition to real experience events and storefront promotions. We design optimal communication according to customer issues, from expanding awareness of new products to attracting customers to storefronts and promoting purchases. We connect web campaigns seamlessly with events and storefront promotional tools (POP/fixtures), which are BEEATS' strengths, and propose comprehensive promotions that move the hearts of your targets.

Click here for details on our campaign and promotion planning and operation services

If you are considering effective promotion campaigns linked to events or in-store merchandising, or campaigns utilizing SNS, please feel free to contact us.