NRF Retail's Big Show 2025 Report

AI brings retail revolution and the future — NRF2025 report released!

One of the retail industry's largest global events, "NRF2025," was held in New York from January 12th to 14th, 2025. This year, over 35,000 people participated, the highest number ever, and over 800 companies showcased their latest innovations.

BEEATS also set the theme of "3D body scanners create store UX where unmanned and labor-saving processes are advancing," and conducted an experiential exhibition of the 3D body scanners "iBODY X" and "iBODY 2," which create new customer experiences in the digital healthcare and digital twin fields, attracting the attention of many visitors.

※Please check here for details on the exhibition.

About the NRF2025 report

This report explains the latest retail trends that attracted attention at the venue, under the supervision of BEEATS President & CEO Kashiwagi, who experienced NRF2025 on-site, and Mr. Kafuku, Representative Director of World Mode Holdings Co., Ltd.

This report summarizes the latest trends in the retail industry, including notable case studies from NRF2025, focusing on digital transformation (DX) driven by AI, supply chain optimization, the promotion of personalization, new pricing methods, and the role of physical stores in the AI ​​era.

Download here form Please apply from here.　※ Materials are available in Japanese only.

Introducing a part of the actual report material!

■Table of Contents
Introduction: What is NRF2025
・Acceleration of AI and digital transformation
・Optimization of pricing and marketing through AI
1) A new shopping experience with dynamic pricing!?
2) Shift in consumer behavior toward price over brand loyalty
3) AI use cases are still in the exploration stage
・AI agents at NRF2025
・The role of physical stores in the AI era
1) Toward an era where human-first technology wins
2) AI smart work environment

Editor Information
Liberty
President & CEO, Liberty&Friends,Inc. Well-versed in New York information and overseas information. Mainly supports global businesses expanding between Japan and the US. In addition to providing research reports on the latest trends and business information in New York for private companies, government agencies, financial institutions, and research firms, she is a frequent lecturer at study groups and writes for and appears in various media. Also serves as Data Operating Manager at Spate, a data science company based in New York.

New York's latest store design trend report is also available!

In addition to this report, which showcases the latest trends in the retail industry as seen at NRF2025, we have also released the Winter 2024 edition of New York's latest store design trends.
This article features in-depth coverage of the latest store designs attracting attention in New York City, as well as the spatial design of popular shops. It provides detailed information on the latest case studies that offer valuable insights into spatial design.

*For details of the report... Here Please check.　※ Materials are available in Japanese only.

The BEEATS exhibition at NRF2025

The BEEATS 3D body scanner exhibition booth, which was visited by many attendees at the actual venue. We had many people visit us over the three days, and we received various consultations and inquiries.

Reference Link
In relation to the NRF2025 report, you can also view the "NRF2024 Report" issued last year. It summarizes the retail industry trends that attracted attention in 2024 and serves as a clue for comparing this year's changes.

※Please check here for the NRF2024 report.