[Series Started] VivaTech 2026 report published on Oui Speak Fashion® Japan

BEEATS has started a series of field report articles on "Viva Technology (VivaTech) 2026" on "Oui Speak Fashion® Japan (OSF)," a fashion business media operated by our business partner, L Media Group.

This series is planned to be published in 10 articles as a joint project with World Mode Holdings Co., Ltd. (hereinafter referred to as WMH), who is also a business partner (sequentially published starting August 11, 2026).

Explaining the latest trends based on field reporting from VivaTech 2026

Our President and Representative Director, Matahiro Kashiwagi, and Managing Executive Officer and General Manager of Sales, Shotaro Ryu, covered "VivaTech 2026," one of the largest technology events in Europe, held in Paris, France in June 2026, on-site.

Based on sessions from the event, we introduce the latest trends in the use of AI and technology in the fashion, luxury, and retail sectors.

Please check the link below for the latest trends in AI and technology utilization seen through field reporting from VivaTech 2026.

[List of Published Reports]

Part 1: From sketch to store - Expanding product development and creativity with generative AI

Part 2: How will AI utilization in China change the luxury customer experience?

Reports from Part 3 onwards will also be published sequentially on OSF.
https://ouispeakfashion.com/jp/

What is VivaTech (Viva Technology)?

VivaTech is the largest startup and technology event in Europe, held in Paris, France. Startups, large corporations, and investors from all over the world gather to showcase the latest technology and innovation. 2026 marked a milestone, celebrating its 10th anniversary.

About Oui Speak Fashion®

Oui Speak Fashion is a global fashion & beauty business media originating from New York, operated by L Media Group. It covers fashion weeks, industry news, trends, and brand stories from around the world, and is delivered to an international readership that includes professionals, decision-makers, and influencers in the fashion and beauty industry.

[Related Information]

Please see below for announcements regarding business alliances with each company related to this initiative.

・Business alliance with World Mode Holdings Co., Ltd. (Announced November 20, 2024)https://www.beeats.co.jp/news/20241120/

・Business alliance with L Media Group (Announced December 17, 2025)
https://www.beeats.co.jp/news/20251217/

World Mode Holdings Co., Ltd.https://worldmode.com/jp/

BEEATShttps://www.beeats.co.jp/