BEEATS will speak at the 75th Next Retail Lab Forum

New trends where Asian culture and retail intersect. Talking about the current K-POP boom

Our Representative Director and President, Matuhiro Kashiwagi, will speak at the "75th Next Retail Lab Forum" to be held on Wednesday, December 3, 2025. On the day, we will talk about new retail strategies brought about by Korean department stores' expansion into Japan and K-POP culture, under the theme of Part 1, "The spreading K-POP boom. What is the aim of Korean department stores' entry into Japan?"
A social gathering is also planned after the forum. We look forward to seeing you all there.

Next Retail Lab Forum Event Overview

  • Name: 75th Next Retail Lab Forum
  • Event format: In-person seminar & networking session(Online is for the seminar only)
  • Date and Time/Schedule:

December 3, 2025 (Wed)
18:30 Opening
18:40-19:40 Part 1 Lecture
19:40-20:40 Part 2 Lecture
20:40-21:50 Part 3 Business card exchange/Social gathering
22:00 Closing

  • Venue:

・Plaid, Inc. Seminar Space
GINZA SIX 10F, 6-10-1 Ginza, Chuo-ku, Tokyo
*Please enter from the office entrance at the back of the building and receive an admission pass at the 7th-floor reception.
*After receiving the pass, please pass through the security gate and proceed to the 10th floor.
*Access route https://plaid.co.jp/company/access/

・Online: ZOOM & Facebook Next Retail Lab Forum Group

  • Participation fee:

Real venue: 3,000 yen per person, includes social gathering fee (If you are a guest, please fill in the name of the inviter)
Online: 1,000 yen per person (*If you have a discount code, entering it will make it free)

  • Organizer: Next Retail Lab

About Next Retail Lab

Next Retail Lab conducts (1) timely information provision, (2) research activities on product sales, and (3) commissioned activities regarding marketing issues, based on research and surveys by our fellows and secretariat members across a wide range of areas from product development to manufacturing, distribution, and retail. We aim to contribute to research on creating new values where online and offline merge, and to improve market competitiveness by repeatedly holding discussions from a perspective that bridges a wide range of industries from manufacturing to retail, breaking down barriers between industries to demonstrate an effective form for retail distribution.

Official Website: https://www.nr-lab.net/

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