BEEATS will speak at the Next Retail Lab Forum

We will discuss new marketing strategies utilizing "UGC Signage" and the new UX created by "3D Body Scanners".

Our President and Representative Director, Matahiro Kashiwagi, will be speaking at the "68th Next Retail Lab Forum" to be held on Thursday, October 24, 2024. On the day, we will introduce the new signage solution "UGC Signage" and the "3D Body Scanner" scheduled to be exhibited at NRF 2025 in a two-part presentation.

Next Retail Lab Forum Event Overview

• Name: 68th Next Retail Lab Forum
• Event format: In-person seminar & networking session_{(Online is for the seminar only)}
• Date and Time/Schedule:

October 24, 2024 (Thu)
18:00 Reception starts
18:30 Start / Speaker presentation
19:30 Discussion
20:30 Networking session *Online attendees end here.
21:30 Scheduled end

• Venue:

iDA Inc. Seminar Room
Odakyu Southern Tower 7F, 2-2-1 Yoyogi, Shibuya-ku, Tokyo
Online: ZOOM & Facebook Next Retail Lab Forum Group

• Participation fee:

In-person venue with light refreshments: 3,000 yen per person
Online: Zoom / Facebook NRL Forum group: Free
https://www.facebook.com/groups/nextretaillab
_{*Those who have not registered for participation in the Facebook NRL Forum group need to apply for registration.}

• Organizer: Next Retail Lab

Part 1
[Online changes offline! Increasing sales with user reviews and videos!! What is "UGC Signage"?]

In September 2024, BEEATS CO.,LTD., which optimizes brand experiences in physical stores, collaborated with REGALI, Inc., provider of the e-commerce customer experience improvement platform "LEEEP," to issue a Press Release for a new signage solution, "UGC Signage." We will explore the potential of new approaches to in-store marketing by optimizing UGC content, such as user reviews and videos—which contribute most to sales in e-commerce—for in-store signage.

Speakers: BEEATS CO.,LTD. President and CEO Kazuhiro Kashiwagi, REGALI, Inc. President and CEO Koichiro Inada

"UGC Signage" service page

Part 2
[Exhibiting at NRF2025! 3D Body Scanner "iBODY" creates UX for stores advancing in automation and labor saving.]

BEEATS will jointly exhibit with iBODY JAPAN at the "NRF Retail Big Show," one of the world's largest retail events held in New York in January 2025. We will be exhibiting the 3D body scanner "iBODY." "iBODY" is a high-performance body scanner that utilizes the core system of AIST (National Institute of Advanced Industrial Science and Technology). We will explore the possibilities of new fields by connecting scanned body data to digital healthcare and digital twins.

Speakers: Mr. Matahiro Kashiwagi, President and Representative Director of BEEATS CO.,LTD., Mr. Kazuto Hayashi, President and Representative Director of iBODY JAPAN Co., Ltd.

"3D Body Scanner" Service Page

After that, we will hold a discussion with the association's fellows to delve deeper into the theme.

We have set aside time for networking with speakers, fellows, and attendees over light snacks and drinks. Please join us at the venue for the forum.

Click here to register for participation: https://nrl-forum68.peatix.com/

Speaker Profile

BEEATS CO.,LTD.
President and Representative Director: Matahiro Kashiwagi
Joined apparel company TSI Holdings in 2012. Served concurrently as Executive Officer in charge of digital and President of an EC subsidiary. In 2020, appointed as Managing Executive Officer of IT outsourcing company transcosmos inc. Responsible for the overall responsibility for DX strategies for both domestic and international EC businesses and retail companies. Appointed as President and Representative Director of BEEATS CO.,LTD. from June 2023.

REGALI, Inc.
President and Representative Director: Koichiro Inada
Joined VOYAGE GROUP (currently CARTA HOLDINGS, Inc.) as a new graduate in 2015. After working as an engineer in the media business division, gained experience as a sales consultant at a subsidiary. Founded REGALI, Inc. in 2017, and provides "LEEEP," a platform for improving customer experience on EC sites, under the mission of "evolving retail with the power of technology."

iBODY JAPAN Co., Ltd.
President and CEO Kazuto Hayashi
After graduating from university, he spent 25 years working in Southeast Asian financial markets before returning to Japan in 2014. Predicting that technological innovation promotes human health and that data importance would increase for attracting and retaining customers, he realized that in fitness settings, regularly collecting 3D body data to monitor physical changes and progress makes it possible to confirm the results and effects of training and exercise. In 2018, he began developing a core system for body scanning and body data in collaboration with a national research institute. Although he introduced real body data as a "Digital Twin," identical to actual measurements, to the fitness market even in virtual spaces, this was interrupted by the COVID-19 pandemic. After developing features such as body type analysis, he has relaunched sales of his digital twin alter ego into the fitness market.

About Next Retail Lab

Next Retail Lab conducts (1) timely information provision, (2) research activities on product sales, and (3) commissioned activities regarding marketing issues, based on research and surveys by our fellows and secretariat members across a wide range of areas from product development to manufacturing, distribution, and retail. We aim to contribute to research on creating new values where online and offline merge, and to improve market competitiveness by repeatedly holding discussions from a perspective that bridges a wide range of industries from manufacturing to retail, breaking down barriers between industries to demonstrate an effective form for retail distribution.

Official Website: https://www.nr-lab.net/