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Exhibiting at trade shows is essential for increasing awareness of your company or services and for acquiring leads.
However, many people have concerns such as 'I'm a first-timer and don't know what to do,' 'I've exhibited at trade shows but haven't achieved good results,' or 'Preparation is time-consuming.'
A seminar has been decided for companies facing such issues.
In this seminar, we have invited Mr. Matsumoto of LayerX Inc. as a guest speaker to explain how to achieve 'results' when exhibiting at trade shows, from both the exhibitor and planning/construction company perspectives, while sharing case studies.
This is a seminar we would like companies with challenges in trade show exhibition, lead discovery, and lead nurturing to attend.
| Date and Time | September 13, 2023 (Wed) 14:00-15:00 |
| Content | 1) "A Gentle Introduction, Preparation Before the Event" - BEEATS Setting objectives, quantifying objectives, selecting target markets and exhibitions, and choosing a favorable booth location. We'll explain booth decoration types, cost calculations, and more, using easy-to-understand examples, even for beginners. I will explain based on that. 2) "Aiming to acquire new customers" LayerX To achieve results at a trade show, from acquiring business cards to making initial contact and converting those contacts into sales opportunities, I will share know-how based on my experience. 3) Question and Answer Session |
| Speakers | LayerX Inc. Jun Matsumoto BEEATS CO.,LTD. Katsuki Ogata BEEATS CO.,LTD. Tomohiro Nasu |
| Participation Fee | Free |
| Participation Tool | We will inform you at a later date |
| Notes | Seminar content is subject to change without notice. We kindly ask that employees of competing companies refrain from participating. |
| Contact | BEEATS CO.,LTD. Seminar Coordinator btsnewbiz@beeats.co.jp |
LayerX Inc.
Inside Sales Manager Jun Matsumoto
Joined a foreign-affiliated electronics manufacturer as a new graduate in 2013, then moved to Sansan, Inc. in 2015, where he was mainly responsible for trade shows in the marketing department. After moving to LINE Corporation in 2018 and being in charge of event planning and operation & IS startup, he moved to LayerX Inc. in 2021, where he is in charge of conference/trade show planning and operation, as well as the startup of the IS department.
BEEATS CO.,LTD. Katsuki Ogata
Joined in 1994. He has been involved in numerous trade show promotions, in-store promotions, and store development, mainly in the food industry. In recent years, as an expert on the BEEATS trade show team, he has been involved in trade show projects across many industries and has gained a reputation for booth production that achieves high awareness and customer attraction effects.
BEEATS CO.,LTD. Tomohiro Nasu
Joined in 2008. Since joining, he has gained extensive experience in planning advertising, sales promotion, and event promotions centered on stores, with a focus on the telecommunications industry. In recent years, he has been engaged in promotional strategies for the real domain, focusing on trade shows and store construction, and works on booth production with high customer attraction effects based on the psychology and flow of booth visitors.
This seminar has ended.
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