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We have invited Mr. Yohei Kanai of unerry Inc. to explain 'effective' campaigns that utilize behavioral big data to achieve seamless customer traffic and in-store promotion, incorporating case studies.
| Date and Time | July 25, 2023 (Tue) 15:00-16:00 |
| Content | 1) What is a Customer Traffic x In-Store Promotion seamless campaign 2) 'Beacon Bank AD' which can drive customer traffic to stores 3) 'Wingoo', a pre-purchase lottery that boosts purchases 4) Customer Traffic x In-Store Promotion case studies 5) Talk session |
| Speakers | unerry Inc. Yohei Kanai BEEATS CO.,LTD. Sainori Sawajiri |
| Participation Fee | Free |
| Participation Tool | ZOOM (We will send you the URL by the day before the seminar after you apply.) |
| Notes | Seminar content is subject to change without notice. We kindly ask that employees of competing companies refrain from participating. |
| Contact | BEEATS CO.,LTD. Seminar Coordinator btsnewbiz@beeats.co.jp |

unerry Inc. Beacon Bank Division
Yohei Kanai
After working at a major distribution company and a venture company, he joined unerry as its first employee.
He is widely involved in marketing support such as advertising/sales promotion and analysis work, mainly in the commercial facility DX/retail DX area, and in service planning utilizing behavioral big data. As unerry's beacon sommelier, he is in charge of marketing/analysis, beacon selection considering environmental requirements, and installation design. He has installed hundreds of beacons in complex commercial facilities and entire towns.

BEEATS CO.,LTD. Sainori Sawajiri
Joined in 2010. He is involved in many planning projects for advertising, sales promotion, and event promotions, mainly in the telecommunications industry, starting from in-store points. In recent years, he has been working on service development such as advertising content production in the online domain and customer attraction measures utilizing the online.
This seminar has ended.
If you have any inquiries about planning requests or would like to
know more details about BEEATS, please feel free to contact us.