Attracting customers can be said to be the most important issue for any store or retail outlet.
In this article, we will introduce digital game attractions, which are attracting high expectations.
"Digital games" offer two major benefits.
The first is that it is a new customer attraction idea and method suited to the times.
And another one is the DX (Digital Transformation) of event attraction.
You can automate the numerical aggregation of in-store event results and survey tabulation work, which used to be time-consuming.
For those who are thinking of switching from the Gacha-pon lottery machines that are familiar in store attraction events to a more effective and attractive digital method. We introduce successful examples and ideas for the digitalization and DX of event attraction. If you are looking for new attractions or customer attraction methods, please check this out.
With the reclassification of COVID-19 to Category 5, the city and events are regaining their vitality.
Now is the time to refocus on in-store attraction, which has been in a period of self-restraint. However, are you struggling with ideas for in-store events or methods for attracting customers? You want to differentiate your store from others, and the usual Gacha-pon lottery machine is losing its ability to attract customers.
On the other hand, high costs and time-consuming methods are a hassle, right?
That's where the event attraction tool sales and rental service "Catch Games" comes in to help solve your problems.
You can easily start effective in-store attraction events!
Catch Games is a sales and rental service for digital games and attractions that strengthen event and in-store customer attraction. It has been well received for its ability to assist in the digitization and DX of events with a variety of functions and lineups, and already over 1,800 units are in operation. (As of March 2022, according to our own research)
A feature is that it captivates customers with animation and music unique to digital games. Furthermore, by adding impactful decorations that catch the eyes of passersby, we realize high-catch attraction events. There are many successful examples, and based on implementation data from 749 of our cases centered on GMS/mass retailers, when comparing conventional attraction tools with "Catch Games," the number of attracted customers was 3.5 times higher.
"Eraberu Game Land" offers 7 types of digital games for customers to choose from. This point is well-received by customers. From children to fathers and mothers, everyone can choose a game that suits their preferences.
Modern customers are familiar with digital games, so they might find digital games more approachable than Gacha-pon lottery machines.
"Eraberu Game Land" is popular because customers can choose from 7 types of games.
Children, fathers, and mothers can all choose their favorite game. Today's customers might be more familiar with digital games than Gacha-pon lottery machines.
● Zukin-chan's Fruit Hunt
Move Zukin-chan to collect falling fruits and earn points!
● Undersea Treasure Hunter
Move the hunter (octopus) to collect undersea treasures and earn points!
● Space Treasure Hunter
Move the rocket to collect stars and earn points!
● Batting Hero
Earn points based on the number of hits!
● Space Shooting
Dodge enemies and aim for stars with your space gun!
● Aim! PK Master
Choose the goalkeeper difficulty and shoot! Win if you score!
● Aim! Ball Shooting Gallery
Dodge the enemies and throw balls to get prizes with high points!
If you have only had analog events like Gacha-pon lotteries so far, please try Catch Games.
Digital games offer unprecedented effects and benefits, such as automated tracking of visitor numbers.
Digital games are not just fun.
You can conduct surveys before the game begins to collect information like purchase intent.
This allows for more accurate customer service. While traditional analog methods required collecting paper surveys, digital games can automatically tally the number of participants and survey results. This is extremely useful for verifying the effectiveness of your efforts.
Furthermore, you can control the winning probability based on survey responses, allowing you to let people with higher purchase intent win. This will be very useful for your business!
For those who want to introduce new ideas for in-store events to attract customers but are worried because it is their first time.
BEEATS provides attentive support so that various customers can introduce them with peace of mind, quickly and achieve results.
◆ Rental and purchase are both OK
Because it is available for rental or purchase, it can be used widely from short-term events to permanent installations.
◆ Leave store decorations to us!
For in-store attraction, considering digital game-installed fixtures and store decorations as a set can lead to higher customer attraction power.
Please also consult with us for everything from design to production and mass manufacturing.
◆A Wide Variety of Other Selections
"Catch Games" also offers many other options, such as the digital crane game "Happy Catcher" and various "touchless attractions" that can be played without touching anything.
Novel digital games are effective at shopping malls, exhibition centers, event spaces at stations, and in-store attraction events at mass retailers and supermarkets.
Beyond that, it is highly effective not only for crucial customer-attraction scenarios such as new product launches, special events, and store openings or renewals, but also for boosting attendance on weekdays when foot traffic is low and for managing wait times.
Catch Games provides attractive game experiences in various situations, captivating visitors and event participants.
They are highly effective in scenes where attracting customers is required and will help maximize business success.
BEEATS CO.,LTD. has a proven track record in digital games using iOS, Android, and WEB. We offer original designs and software tailored to your intended use.
We produced the original digital shooting game "Bikkura Gyo!," where various fish appear with the ocean as the stage.
Currently available at Kura Sushi Oshiage (in front of Skytree) station store.
Please stop by!
We provide a wide range of solutions for everyone considering the introduction of new in-store attraction events.
While utilizing past experience and knowledge, we are also focusing on the development of the latest digital tools.
While Gacha-pon lottery machines and jumbo Gacha-pon remain popular and are used by many stores, we would like to propose even newer, more attractive, and idea-filled event attraction measures.
Please feel free to contact us. Our staff will ask for details and carefully explain them with success stories.
We will propose the perfect solution for your company.
Q1. What are the benefits of utilizing digital games for store or event attraction?
A1. There are two main benefits. First, it is a new attraction idea suited to the times that uses animation and music to captivate customers. Second, it is the DX of event attraction. By utilizing digital games, you can automatically aggregate the number of participants and pre-event survey results, which leads to effect verification and increased efficiency in customer service.
Q2. What is "Catch Games" provided by BEEATS CO.,LTD.?
A2. "Catch Games" is a sales and rental service for digital games and attractions that strengthen event and in-store customer attraction. It supports the digitalization and DX of events with a variety of functions and lineups, and has already achieved over 1,800 units in operation.
Q3. What are the features of "Eraberu Game Land"?
A3. It features the ability for customers themselves to choose their favorite from 7 types of digital games. Varieties that children and adults can enjoy, such as "Zukin-chan's Fruit Hunt" and "Aim! PK Master," are available, and it is well-received as a more approachable attraction tool than conventional Gacha-pon lottery machines.
Q4. Is the introduction of Catch Games possible for short-term events?
A4. Yes, it is possible. Because it can be used for rental or purchase, it can be used widely from short-term events to permanent installations. Also, because you can request the design and production of fixtures and store decorations to install the games altogether, you can conduct attraction events smoothly and effectively even if it is your first introduction.
